Case Study · HVAC
Quoted $6,000 by an agency. Live in 48 hours. 11 booked jobs in 30 days.
Marcus · HVAC contractor · Charlotte, NC
Booked jobs
+11
Time to launch
48 hrs
Cost vs. agency quote
1/4
The challenge
Marcus had been running his HVAC business for nine years out of a DIY Wix site that loaded in five seconds and buried the phone number under a stock-photo carousel. After every rainstorm, the site went offline — Wix flagged him for “abnormal traffic.”
A regional agency quoted him $6,000 for a rebuild, with a six-week timeline. He almost said yes — until a friend forwarded him an AE-LI preview from a different contractor and he saw what 48 hours actually looked like.
What we built
The engine, piece by piece.
- Custom 5-page site rebuilt from scratch — mobile-first, sub-2-second load on 4G
- Click-to-call button pinned to the top of every page, with smart routing (after-hours rings forward to his cell)
- Service-area pages targeting the 8 zip codes around Charlotte where he wants jobs
- Lead form wired to SMS — Marcus gets a buzz on his phone within 30 seconds of submission
- Google Business Profile cleanup + review request automation after every completed job
- Local schema markup — emergency HVAC searches in his area now surface his reviews and hours
- Monthly ranking report and competitor watch handed over the first of every month
“I'd been quoted six thousand bucks by an agency to redo my site. AE-LI did it in 48 hours for a fraction of that — and the calls actually started coming.”
— Marcus, HVAC contractor
Want results like Marcus's?